#34 Background's Sunday: Your Weekly Moment is Here!

New article at Background Mag!

What if conservation didn’t have to take decades?

In Patagonia, a group of scientists, divers, and communicators is building a new kind of conservation. One that doesn’t wait for perfect conditions or distant timelines. One that happens at sea, in law, and within communities, all at once.

Por el Mar was born in 2022 with a simple belief: that protecting nature and driving development can coexist. Since then, they’ve mapped Argentina’s kelp forests, restored shark populations, and created the country’s first regenerative seaweed farm. Four years, not decades: that’s the rhythm they’ve chosen.

In our latest feature, director Martina Sasso shares what it takes to work at the pace of the ocean itself — and why love, not fear, is the only thing strong enough to save it.

👉 Read the full article here.

In Conversation with Martina Sasso, director of Por El Mar.

WORDS BY BACKGROUND
PHOTOS COURTESY OF Por El Mar, Cristian Lasso, Mariano Bertinat,
Adam Moore and Ailin Peirone.

Editor’s Pick

Podcast: How to Save a Planet — “Is Seaweed the Future?”

A conversation on how kelp could help tackle climate change, reshape coastal economies, and reconnect us to the ocean.

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with love,

Franco and Tomas,